A Business at a Glance
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Founded in 2012, Amplitude is driving the evolution of AI analytics as part of our mission to help companies build better products and digital experiences. We believe we were the first company to recognize that traditional analytics tools were built for websites and marketing campaigns, not for understanding how people engage with digital products. That’s why we built an AI Analytics Platform designed specifically to analyze behavioral data and provide real-time, actionable insights that drive business outcomes. Today, our platform goes far beyond standalone analytics. It unifies Analytics, Session Replay, Feature Experimentation, Web Experimentation, Audience Activation, Guides and Surveys, AI Agents, Amplitude Model Context Protocol ("MCP"), AI Visibility, AI Feedback and Automated Insights, allowing teams to seamlessly move from data to insights to actions—all in one place. The platform is more than a collection of independent products.
| Metric | TTM | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|---|
| Revenue | 343M | 343M | 299M | 276M | 238M | 167M |
| Net Income | -89M | -89M | -94M | -90M | -93M | -75M |
| EPS | $-0.67 | $-0.67 | $-0.76 | $-0.77 | $-0.84 | $-1.46 |
| Free Cash Flow | 28M | 28M | 17M | 24M | -9.0M | -33M |
| ROIC | -39.4% | -32.7% | -31.8% | -30.7% | -31.7% | -24.5% |
| Gross Margin | 74.0% | 74.0% | 74.3% | 74.0% | 70.4% | 69.1% |
| Debt/Equity | 0.03 | 0.03 | 0.01 | 0.01 | 0.02 | 0.31 |
| Dividends/Share | $0.00 | - | - | - | - | - |
| Operating Income | -85M | -85M | -93M | -89M | -93M | -74M |
| Operating Margin | -24.9% | -24.9% | -30.9% | -32.2% | -38.9% | -44.2% |
| ROE | -36.1% | -32.7% | -31.8% | -30.7% | -31.7% | -24.5% |
| Shares Outstanding | 132M | 132M | 124M | 117M | 111M | 114M |
| Metric | 2020 | 2021 | 2022 | 2023 | |||
|---|---|---|---|---|---|---|---|
| Income Statement | |||||||
| Revenue | 102M | 167M | 238M | 276M | 299M | 343M | 343M |
| Gross Margin | 70.3% | 69.1% | 70.4% | 74.0% | 74.3% | 74.0% | 74.0% |
| R&D | 26M | 48M | 81M | 90M | 98M | 98M | 98M |
| SG&A | 18M | 55M | 54M | 55M | 64M | 64M | 64M |
| EBIT | -24M | -74M | -93M | -89M | -93M | -85M | -85M |
| Op. Margin | -23.2% | -44.2% | -38.9% | -32.2% | -30.9% | -24.9% | -24.9% |
| Net Income | -25M | -75M | -93M | -90M | -94M | -89M | -89M |
| Net Margin | -24.0% | -44.8% | -39.2% | -32.7% | -31.5% | -25.8% | -25.8% |
| Non-Recurring | 0 | 0 | 0 | 8.1M | 0 | 0 | 0 |
| Returns on Capital | |||||||
| ROIC | -13.6% | -24.5% | -31.7% | -30.7% | -31.8% | -32.7% | -39.4% |
| ROE | N/A | -24.5% | -31.7% | -30.7% | -31.8% | -32.7% | -36.1% |
| ROA | -14.0% | -18.7% | -22.6% | -20.8% | -21.2% | -20.4% | -21.0% |
| Cash Flow | |||||||
| Op. Cash Flow | -10M | -32M | -5.4M | 26M | 19M | 30M | 30M |
| Free Cash Flow | -11M | -33M | -9.0M | 24M | 17M | 28M | 28M |
| Owner Earnings | -29M | -69M | -77M | -68M | -88M | -72M | -72M |
| CapEx | 984K | 1.5M | 3.6M | 1.3M | 1.7M | 1.6M | 1.6M |
| Maint. CapEx | 1.7M | 3.1M | 4.7M | 5.6M | 6.1M | 9.6M | 9.6M |
| Growth CapEx | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| D&A | 1.7M | 3.1M | 4.7M | 5.6M | 6.1M | 9.6M | 9.6M |
| CapEx/OCF | N/A | N/A | N/A | 5.0% | 9.3% | 5.4% | 5.4% |
| Capital Allocation | |||||||
| Dividends Paid | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Dividend Yield | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Share Buybacks | 0 | 0 | 0 | 0 | 0 | 31M | 31M |
| Buyback Yield | N/A | N/A | N/A | N/A | N/A | 1.9% | 3.8% |
| Stock-Based Comp | 17M | 34M | 67M | 88M | 100M | 92M | 92M |
| Debt Repayment | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Balance Sheet | |||||||
| Net Debt | N/A | N/A | -223M | -319M | -239M | -185M | -74M |
| Cash & Equiv. | 118M | 307M | 218M | 248M | 172M | 81M | 81M |
| Long-Term Debt | N/A | N/A | N/A | N/A | N/A | N/A | 6.9M |
| Debt/Equity | -0.81 | 0.31 | 0.02 | 0.01 | 0.01 | 0.03 | 0.03 |
| Interest Coverage | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Equity | -67M | 307M | 295M | 295M | 297M | 245M | 245M |
| Total Assets | 175M | 400M | 414M | 434M | 446M | 421M | 421M |
| Total Liabilities | 54M | 94M | 119M | 139M | 149M | 175M | 175M |
| Intangibles | 2.0M | 3.6M | 2.0M | 609K | 4.4M | 6.4M | 6.4M |
| Retained Earnings | -105M | -180M | -273M | -364M | -458M | -546M | -546M |
| Working Capital | 95M | 265M | 175M | 248M | 159M | 92M | 92M |
| Current Assets | 149M | 355M | 284M | 380M | 304M | 257M | 257M |
| Current Liabilities | 53M | 91M | 109M | 132M | 145M | 165M | 165M |
| Per Share Data | |||||||
| EPS | -0.98 | -1.46 | -0.84 | -0.77 | -0.76 | -0.67 | -0.67 |
| Owner EPS | -0.26 | -0.61 | -0.70 | -0.58 | -0.71 | -0.54 | -0.54 |
| Book Value | -0.61 | 2.68 | 2.65 | 2.51 | 2.39 | 1.86 | 1.86 |
| Cash Flow/Share | -0.09 | -0.28 | -0.05 | 0.22 | 0.15 | 0.23 | -0.60 |
| Dividends/Share | N/A | N/A | N/A | N/A | N/A | N/A | 0.00 |
| Shares Out. | 110.1M | 114.3M | 111.2M | 117.4M | 124.1M | 132.2M | 132.2M |
| Valuation | |||||||
| P/E Ratio | N/A | N/A | N/A | N/A | N/A | N/A | -9.3 |
| P/FCF | N/A | N/A | N/A | 63.3 | 79.1 | 55.9 | 29.1 |
| EV/EBIT | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Price/Book | N/A | 20.7 | 4.2 | 5.2 | 4.5 | 6.4 | 3.3 |
| Price/Sales | N/A | 43.1 | 9.4 | 5.0 | 4.2 | 4.3 | 2.4 |
| FCF Yield | N/A | -0.5% | -0.7% | 1.6% | 1.3% | 1.8% | 3.4% |
| Market Cap | N/A | 6.4B | 1.3B | 1.5B | 1.3B | 1.6B | 819M |
| Avg. Price | N/A | 63.08 | 20.09 | 11.68 | 10.03 | 11.24 | 6.20 |
| Year-End Price | N/A | 55.55 | 11.27 | 13.13 | 10.69 | 11.93 | 6.20 |
Amplitude, Inc. passes 4 of 9 quality checks, suggesting mixed fundamentals.
On a free-cash-flow basis, the stock trades at 22.9x vs a median of 63.3x. The company's 5-year average gross margin is 72.3%. Total shareholder yield (buybacks) is 3.8%. At current prices, the estimated annualized return to fair value is +15.3%.
Amplitude, Inc. (AMPL) has a 5-year average return on invested capital (ROIC) of -30.3%. This is below average and may indicate limited pricing power.
Amplitude, Inc. (AMPL) has a market capitalization of $819M. It is classified as a small-cap stock.
Amplitude, Inc. (AMPL) does not currently pay a regular dividend. However, the company returns capital to shareholders through share buybacks, with a buyback yield of 3.75%.
Amplitude, Inc. (AMPL) operates in the Services-Prepackaged Software industry, within the Technology sector.
Amplitude, Inc. (AMPL) reported annual revenue of $343 million in its most recent fiscal year, based on SEC EDGAR filings.
Amplitude, Inc. (AMPL) has a net profit margin of -25.8%. The company is currently unprofitable.
Amplitude, Inc. (AMPL) generated $28 million in free cash flow in its most recent fiscal year. Positive free cash flow supports dividends, buybacks, and debt reduction.
Amplitude, Inc. (AMPL) has a debt-to-equity ratio of 0.03. This indicates a conservatively financed balance sheet.
Amplitude, Inc. (AMPL) reported earnings per share (EPS) of $-0.67 in its most recent fiscal year.
Amplitude, Inc. (AMPL) has a return on equity (ROE) of -32.7%. A negative ROE may indicate losses or negative equity.
Amplitude, Inc. (AMPL) has a 5-year average gross margin of 72.3%. This high margin suggests strong pricing power and a potential competitive moat.
The Ledger Terminal provides 6 years of financial data for Amplitude, Inc. (AMPL), sourced directly from SEC EDGAR filings. This includes income statements, balance sheets, cash flow statements, and key financial ratios.
Amplitude, Inc. (AMPL) has a book value per share of $1.86, based on its most recent annual SEC filing.