A Business at a Glance
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Table of Contents HERC HOLDINGS INC. AND SUBSIDIARIES PART I ITEM l. BUSINESS Our Company Herc Holdings Inc. ("we," "us," "our," "Herc Holdings," or the "Company") is one of the leading equipment rental suppliers with 602 locations in North America. We conduct substantially all of our operations through subsidiaries, including Herc Rentals Inc. ("Herc"). With over 60 years of experience, we are a full-line equipment rental supplier offering a broad portfolio of equipment for rent. In addition to our principal business of equipment rental, we sell used equipment and contractor supplies such as construction consumables, tools, small equipment and safety supplies; provide repair, maintenance, equipment management services and safety training to certain of our customers; offer equipment re-rental services and provide on-site support to our customers; and provide ancillary services such as equipment transport, rental protection, cleaning, refueling and labor.
| Segment | 2021 | 2022 | 2023 | 2024 | 2025 | % of Total |
|---|---|---|---|---|---|---|
Sales of rental equipment, New equipment, Parts and supplies | $144M | $161M | $384M | $348M | $572M | 28% |
Sales of rental equipment | $113M | $126M | $346M | $311M | $509M | 25% |
Other rental | $110M | $170M | $188M | $213M | $256M | 13% |
Equipment rental | $1.91B | $2.55B | $188M | $213M | $256M | 13% |
Delivery and pick-up | $110M | $170M | $188M | $213M | $256M | 13% |
| Metric | TTM | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|---|
| Revenue | 4.4B | 4.4B | 3.6B | 3.3B | 2.7B | 2.1B |
| Net Income | 1.0M | 1.0M | 211M | 347M | 330M | 224M |
| EPS | $0.03 | $0.03 | $7.40 | $12.09 | $10.92 | $7.37 |
| Free Cash Flow | -169M | -169M | 16M | -390M | -355M | 102M |
| ROIC | 0.0% | - | - | - | - | 8.9% |
| Gross Margin | 15.4% | 15.4% | 23.6% | 36.0% | 37.6% | 35.9% |
| Debt/Equity | 4.92 | 4.92 | 3.56 | 3.43 | 3.16 | 2.41 |
| Dividends/Share | $2.61 | $2.80 | $2.66 | $2.53 | $2.30 | $0.50 |
| Operating Income | 0 | - | - | - | - | 377M |
| Operating Margin | 0.0% | - | - | - | - | 18.2% |
| ROE | 0.1% | 0.1% | 15.1% | 27.3% | 29.8% | 22.9% |
| Shares Outstanding | 33M | 33M | 29M | 29M | 30M | 30M |
HERC HOLDINGS INC passes 3 of 9 quality checks, indicating weak fundamentals.
The company's 5-year average ROIC is 8.9% with a gross margin of 29.7%. Total shareholder yield (dividends) is 2.5%. At current prices, the estimated annualized return to fair value is +7.7%.
HERC HOLDINGS INC (HRI) has a current P/E ratio of 3454.7, compared to its historical median P/E of 15.8. The stock is currently considered Expensive based on its historical valuation range.
HERC HOLDINGS INC (HRI) has a 5-year average return on invested capital (ROIC) of 8.9%. This is below average and may indicate limited pricing power.
HERC HOLDINGS INC (HRI) has a market capitalization of $3.5B. It is classified as a mid-cap stock.
Yes, HERC HOLDINGS INC (HRI) pays a dividend with a trailing twelve-month yield of 2.52%.
Based on historical P/E analysis, HERC HOLDINGS INC (HRI) appears expensive. The current P/E of 3454.7 is 21804% above its historical median of 15.8. The estimated fair value CAGR (P/E method) is 7.4%.
HERC HOLDINGS INC (HRI) operates in the Services-Miscellaneous Equipment Rental & Leasing industry, within the Industrials sector.
HERC HOLDINGS INC (HRI) reported annual revenue of $4.4 billion in its most recent fiscal year, based on SEC EDGAR filings.
HERC HOLDINGS INC (HRI) has a net profit margin of 0.0%. This is a modest margin.
HERC HOLDINGS INC (HRI) generated $-169 million in free cash flow in its most recent fiscal year. Negative free cash flow may indicate heavy investment or operational challenges.
HERC HOLDINGS INC (HRI) has a debt-to-equity ratio of 4.92. This indicates higher leverage, which may increase financial risk.
HERC HOLDINGS INC (HRI) reported earnings per share (EPS) of $0.03 in its most recent fiscal year.
HERC HOLDINGS INC (HRI) has a return on equity (ROE) of 0.1%. This indicates moderate shareholder returns.
HERC HOLDINGS INC (HRI) has a 5-year average gross margin of 29.7%. This lower margin is typical of capital-intensive or commodity businesses.
The Ledger Terminal provides 18 years of financial data for HERC HOLDINGS INC (HRI), sourced directly from SEC EDGAR filings. This includes income statements, balance sheets, cash flow statements, and key financial ratios.
HERC HOLDINGS INC (HRI) has a book value per share of $58.44, based on its most recent annual SEC filing.