A Business at a Glance
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Inuvo, Inc.
INUV
$14M
Mkt Cap
$0.97
-6.73%
Inuvo, Inc. (INUV) has a 5-year average return on invested capital (ROIC) of -45.7%. This is below average and may indicate limited pricing power.
Inuvo, Inc. (INUV) has a market capitalization of $14M. It is classified as a small-cap stock.
Inuvo, Inc. (INUV) does not currently pay a regular dividend.
Inuvo, Inc. (INUV) operates in the Services-Advertising industry, within the Industrials sector.
Inuvo, Inc. (INUV) reported annual revenue of $86 million in its most recent fiscal year, based on SEC EDGAR filings.
Inuvo, Inc. (INUV) has a net profit margin of -5.9%. The company is currently unprofitable.
Inuvo, Inc. (INUV) generated $-3 million in free cash flow in its most recent fiscal year. Negative free cash flow may indicate heavy investment or operational challenges.
Company Overview Inuvo is a market leader in generative artificial intelligence for modeling media audiences. As a leading provider of AI-driven data and advertising technology solutions, we have successfully commercialized a proprietary, patented large language model (“LLM”) that identifies and actions the reasons why consumers are interested in products, services, or brands - rather than who they are - offering a high-performance, privacy-by-design solution for the modern advertising landscape. Intelligence for the Agentic Era. As the industry moves toward “agentic” systems - where autonomous AI agents increasingly handle the planning and execution of media tasks - Inuvo is uniquely positioned as a critical intelligence layer. Unlike legacy systems that rely on static historical data or consumer IDs (cookies), Inuvo’s technology provides the real-time, intent-based reasoning required for autonomous media planning and activation.
| Metric | TTM | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|---|
| Revenue | 86M | 86M | 84M | 74M | 76M | - |
| Net Income | -5.1M | -5.1M | -5.8M | -10M | -13M | -7.6M |
| EPS | $-0.35 | $-0.35 | $-4.10 | $-0.80 | $-1.10 | $-0.60 |
| Free Cash Flow | -3.4M | -3.4M | -1.6M | -4.2M | -7.3M | -6.9M |
| ROIC | -47.2% | -43.4% | -37.8% | -61.1% | -60.1% | -26.1% |
| Gross Margin | 74.5% | 74.5% | 85.6% | 85.8% | 60.0% | - |
| Debt/Equity | 0.40 | 0.40 | 0.00 | 0.01 | 0.01 | 0.03 |
| Dividends/Share | $0.00 | $0.00 | - | - | - | - |
| Operating Income | -6.7M | -6.7M | -5.5M | -10M | -13M | -7.8M |
| Operating Margin | -7.8% | -7.8% | -6.6% | -14.1% | -16.7% | - |
| ROE | -50.8% | -43.4% | -37.8% | -61.2% | -60.3% | -26.2% |
| Shares Outstanding | 15M | 15M | 1M | 13M | 12M | 13M |
| Metric | |||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Income Statement | |||||||||||||
| Revenue | 50M | 70M | 72M | 80M | N/A | N/A | N/A | N/A | 76M | 74M | 84M | 86M | 86M |
| Gross Margin | 58.8% | 66.3% | 70.1% | 53.9% | N/A | N/A | N/A | N/A | 60.0% | 85.8% | 85.6% | 74.5% | 74.5% |
| R&D | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| SG&A | 4.4M | 4.6M | 5.0M | 8.3M | 8.5M | 8.7M | 7.6M | 7.2M | 8.6M | 8.1M | 5.5M | 6.9M | 6.9M |
| EBIT | 2.5M | 2.1M | -857K | -4.2M | -5.5M | -7.7M | -8.0M | -7.8M | -13M | -10M | -5.5M | -6.7M | -6.7M |
| Op. Margin | 5.0% | 3.0% | -1.2% | -5.3% | N/A | N/A | N/A | N/A | -16.7% | -14.1% | -6.6% | -7.8% | -7.8% |
| Net Income | 2.1M | 2.3M | -773K | -3.1M | -5.9M | -4.5M | -7.3M | -7.6M | -13M | -10M | -5.8M | -5.1M | -5.1M |
| Net Margin | 4.2% | 3.3% | -1.1% | -3.8% | N/A | N/A | N/A | N/A | -17.3% | -14.1% | -6.9% | -5.9% | -5.9% |
| Non-Recurring | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Returns on Capital | |||||||||||||
| ROIC | 30.5% | 36.7% | -6.9% | -20.0% | -34.9% | -27.5% | -33.9% | -26.1% | -60.1% | -61.1% | -37.8% | -43.4% | -47.2% |
| ROE | 30.9% | 24.3% | -6.9% | -23.9% | -43.6% | -32.8% | -36.8% | -26.2% | -60.3% | -61.2% | -37.8% | -43.4% | -50.8% |
| ROA | 8.3% | 8.6% | -2.7% | -9.3% | -17.6% | -15.1% | -22.2% | -19.2% | -36.9% | -32.1% | -17.8% | -17.9% | -20.5% |
| Cash Flow | |||||||||||||
| Op. Cash Flow | 3.9M | 6.1M | 1.1M | -1.1M | -2.1M | -5.3M | -5.6M | -5.3M | -5.6M | -2.6M | 230K | -1.8M | -1.8M |
| Free Cash Flow | 3.1M | 4.6M | -63K | -2.7M | -3.7M | -6.5M | -6.8M | -6.9M | -7.3M | -4.2M | -1.6M | -3.4M | -3.4M |
| Owner Earnings | 1.2M | 3.6M | -2.4M | -5.5M | -6.2M | -9.4M | -9.7M | -11M | -11M | -7.2M | -3.8M | -5.2M | -5.2M |
| CapEx | 840K | 1.5M | 1.1M | 1.6M | 1.6M | 1.2M | 1.2M | 1.6M | 1.7M | 1.7M | 1.9M | 1.6M | 1.6M |
| Maint. CapEx | 1.7M | 1.8M | 2.2M | 3.0M | 3.2M | 3.2M | 3.2M | 3.1M | 2.6M | 2.7M | 2.5M | 2.2M | 2.2M |
| Growth CapEx | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| D&A | 1.7M | 1.8M | 2.2M | 3.0M | 3.2M | 3.2M | 3.2M | 3.1M | 2.6M | 2.7M | 2.5M | 2.2M | 2.2M |
| CapEx/OCF | 21.3% | 25.0% | 106.0% | N/A | N/A | N/A | N/A | N/A | N/A | N/A | 809.1% | N/A | 0.0% |
| Capital Allocation | |||||||||||||
| Dividends Paid | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Dividend Yield | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Share Buybacks | 0 | 0 | 22K | 45K | 0 | 0 | 0 | 0 | 0 | 61K | 0 | 0 | 0 |
| Buyback Yield | N/A | N/A | 0.0% | 0.2% | N/A | N/A | N/A | N/A | N/A | N/A | N/A | 0.0% | 0.0% |
| Stock-Based Comp | 992K | 708K | 1.3M | 1.3M | 915K | 790K | 859K | 2.2M | 2.4M | 2.0M | 1.5M | 1.1M | 1.1M |
| Debt Repayment | 0 | 0 | 0 | 0 | 4.9M | 65K | 3.4M | 0 | 0 | 0 | 0 | 0 | 0 |
| Balance Sheet | |||||||||||||
| Net Debt | -88K | -4.3M | -3.9M | 815K | 1.9M | 3.8M | -7.0M | -12M | -4.2M | -4.3M | -2.4M | 1.2M | 1.2M |
| Cash & Equiv. | 3.7M | 4.3M | 3.9M | 4.1M | 229K | 373K | 7.9M | 10M | 2.9M | 4.4M | 2.5M | 2.8M | 2.8M |
| Long-Term Debt | 2.7M | 0 | 0 | 4.9M | 1.9M | 3.4M | 0 | 105K | 71K | 18K | 0 | N/A | 4.0M |
| Debt/Equity | 0.44 | 0.00 | 0.00 | 0.35 | 0.16 | 0.29 | 0.03 | 0.03 | 0.01 | 0.01 | 0.00 | 0.40 | 0.40 |
| Interest Coverage | N/A | N/A | N/A | N/A | -13.0 | -16.0 | -31.7 | -89.3 | -679.7 | -351.5 | -20.7 | -25.8 | -25.8 |
| Equity | 8.3M | 11M | 12M | 14M | 13M | 14M | 25M | 33M | 22M | 17M | 13M | 10M | 10M |
| Total Assets | 26M | 29M | 28M | 38M | 29M | 31M | 35M | 44M | 36M | 32M | 32M | 25M | 25M |
| Total Liabilities | 17M | 18M | 16M | 24M | 16M | 16M | 9.9M | 11M | 14M | 15M | 19M | 15M | 15M |
| Intangibles | 9.5M | 9.3M | 8.3M | 11M | 9.4M | 10M | 8.6M | 6.7M | 16M | 15M | 3.9M | 3.4M | 3.4M |
| Retained Earnings | -119M | -117M | -118M | -121M | -125M | -129M | -136M | -144M | -157M | -167M | -173M | -178M | -178M |
| Working Capital | -1.2M | -1.6M | -144K | -6.2M | -6.9M | -7.5M | 5.8M | 12M | 2.8M | 211K | -2.2M | -5.1M | -5.1M |
| Current Assets | 9.1M | 12M | 12M | 15M | 7.2M | 8.1M | 15M | 23M | 16M | 15M | 16M | 9.2M | 9.2M |
| Current Liabilities | 10M | 13M | 12M | 21M | 14M | 16M | 8.7M | 11M | 14M | 15M | 18M | 14M | 14M |
| Per Share Data | |||||||||||||
| EPS | 0.90 | 1.00 | -0.30 | -1.10 | -1.90 | -1.10 | -0.90 | -0.60 | -1.10 | -0.80 | -4.10 | -0.35 | -0.35 |
| Owner EPS | 0.51 | 1.53 | -0.94 | -1.96 | -2.00 | -2.30 | -1.19 | -0.84 | -0.88 | -0.55 | -2.70 | -0.35 | -0.35 |
| Book Value | 3.54 | 4.68 | 4.48 | 5.07 | 4.18 | 3.54 | 3.12 | 2.59 | 1.83 | 1.31 | 9.59 | 0.68 | 0.68 |
| Cash Flow/Share | 1.69 | 2.61 | 0.41 | -0.41 | -0.68 | -1.31 | -0.69 | -0.42 | -0.47 | -0.20 | 0.16 | -0.12 | -0.19 |
| Dividends/Share | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | 0.00 | 0.00 |
| Shares Out. | 2.3M | 2.3M | 2.6M | 2.8M | 3.1M | 4.1M | 8.1M | 12.7M | 11.9M | 13.0M | 1.4M | 14.7M | 14.7M |
| Valuation | |||||||||||||
| P/E Ratio | 14.6 | 32.3 | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | -2.8 |
| P/FCF | 9.5 | 13.6 | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| EV/EBIT | 13.8 | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Price/Book | 3.7 | 6.9 | 4.1 | 1.8 | 6.2 | 0.8 | 1.5 | 1.9 | 1.3 | 2.8 | 5.2 | N/A | 1.4 |
| Price/Sales | 0.5 | 1.0 | 0.7 | 0.5 | 0.7 | 0.5 | 0.7 | 1.8 | 0.8 | 0.5 | 0.6 | N/A | 0.2 |
| FCF Yield | 10.1% | 6.1% | -0.1% | -10.9% | -5.5% | -57.2% | -17.8% | -11.1% | -26.1% | -9.1% | -2.3% | N/A | -23.8% |
| Market Cap | 31M | 76M | 47M | 25M | 68M | 11M | 38M | 62M | 28M | 47M | 71M | 0 | 14M |
| Avg. Price | 11.16 | 24.30 | 16.51 | 11.35 | 8.19 | 6.96 | 3.93 | 8.51 | 4.35 | 2.82 | 3.21 | 0.00 | 0.97 |
| Year-End Price | 12.60 | 26.60 | 16.50 | 7.70 | 10.70 | 2.80 | 4.70 | 4.90 | 2.00 | 3.60 | 4.90 | 0.00 | 0.97 |
Inuvo, Inc. passes 1 of 9 quality checks, indicating weak fundamentals.
The company's 5-year average gross margin is 76.5%.
Inuvo, Inc. (INUV) has a debt-to-equity ratio of 0.40. This indicates a conservatively financed balance sheet.
Inuvo, Inc. (INUV) reported earnings per share (EPS) of $-0.35 in its most recent fiscal year.
Inuvo, Inc. (INUV) has a return on equity (ROE) of -43.4%. A negative ROE may indicate losses or negative equity.
Inuvo, Inc. (INUV) has a 5-year average gross margin of 76.5%. This high margin suggests strong pricing power and a potential competitive moat.
The Ledger Terminal provides 16 years of financial data for Inuvo, Inc. (INUV), sourced directly from SEC EDGAR filings. This includes income statements, balance sheets, cash flow statements, and key financial ratios.
Inuvo, Inc. (INUV) has a book value per share of $0.68, based on its most recent annual SEC filing.