A Business at a Glance
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WHIRLPOOL CORP /DE/
WHR
$2.1B
Mkt Cap
$37.27
+4.43%
WHIRLPOOL CORP /DE/ (WHR) has a current P/E ratio of 6.6, compared to its historical median P/E of 10.8. The stock is currently considered Fair based on its historical valuation range.
WHIRLPOOL CORP /DE/ (WHR) has a 5-year average return on invested capital (ROIC) of 6.4%. This is below average and may indicate limited pricing power.
WHIRLPOOL CORP /DE/ (WHR) has a market capitalization of $2.4B. It is classified as a mid-cap stock.
Yes, WHIRLPOOL CORP /DE/ (WHR) pays a dividend with a trailing twelve-month yield of 10.77%.
Based on historical P/E analysis, WHIRLPOOL CORP /DE/ (WHR) appears fair. The current P/E of 6.6 is 39% below its historical median of 10.8. The estimated fair value CAGR (P/E method) is -23.2%.
WHIRLPOOL CORP /DE/ (WHR) operates in the Household Appliances industry, within the Industrials sector.
WHIRLPOOL CORP /DE/ (WHR) reported annual revenue of $15.5 billion in its most recent fiscal year, based on SEC EDGAR filings.
Whirlpool Corporation manufactures and markets major domestic appliances (MDA) and small domestic appliances (SDA) globally, operating through three segments: MDA North America, MDA Latin America, and SDA Global. The company earns revenue through the sale of kitchen and laundry appliances including refrigerators, washing machines, dryers, dishwashers, and small appliances, with a business model centered on product innovation, brand strength, and manufacturing efficiency. Whirlpool operates manufacturing facilities in four countries and distributes products in nearly every country worldwide, with a particularly strong presence in North America where it holds leading builder share and market positions. The company's competitive advantages include a portfolio of recognized brands (Whirlpool, KitchenAid, JennAir), sustained investment in first-to-market innovations, and a U.S.-based manufacturing footprint that provides tariff protection relative to foreign competitors. Unit economics vary by segment, with SDA Global operating as a higher-margin, growth-oriented business driven by direct-to-consumer channels and new product launches, while MDA segments operate in more mature, price-competitive markets with emphasis on cost takeout and operational efficiency. The company serves both builder and consumer channels, with customers ranging from major retailers to direct-to-consumer digital platforms, and maintains a global geographic footprint spanning developed and emerging markets.
【Margin recovery through pricing and cost actions】 Management expects MDA North America profitability to recover in 2026 through bold pricing actions announced in April and accelerated cost takeout initiatives, with new product launches including UV Clean technology and refreshed product lines expected to drive share gains and price-mix improvements. The company anticipates a less promotional environment as the industry normalizes from the intense promotional pressure experienced in early 2026, supported by structural inventory optimization and manufacturing footprint improvements expected to deliver approximately $135 million in annualized EBIT benefits. SDA Global is expected to continue delivering strong performance with sustained momentum from new products and direct-to-consumer growth, while MDA Latin America is anticipated to regain momentum as economic conditions stabilize. Management remains focused on debt reduction, with plans to pay down more than $900 million in 2026, and has paused the quarterly dividend to preserve financial flexibility during the challenging operating environment.
| Metric | Target | Period |
|---|---|---|
| Revenue growth (like-for-like basis) | approximately 1.5% | FY2026 |
| Full-year EBIT margin | approximately 4% | FY2026 |
| Free cash flow | more than $300 million or approximately 2% of net sales | FY2026 |
| Ongoing earnings per share | $3.00-$3.50 | FY2026 |
| Price mix impact | 150 basis points | FY2026 |
| Net cost takeout | more than $150 million | FY2026 |
| Raw materials impact | approximately 75 basis points of negative impact | FY2026 |
| Tariff impact | approximately 175 basis points of negative impact | FY2026 |
| Global industry demand | down approximately 3% | FY2026 |
| North America industry demand | decline by approximately 5% | FY2026 |
Generated solely from the company's own reports listed below — not from third-party data. Hallucination risk is low. · Sources: 10-K, Q4 FY2025 Earnings Call, Q3 FY2025 Earnings Call, Q2 FY2025 Earnings Call, Q1 FY2025 Earnings Call
| Metric | TTM | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|---|
| Revenue | 15.2B | 15.5B | 16.6B | 19.5B | 19.7B | 22.0B |
| Net Income | 162M | 318M | -323M | 481M | -1.5B | 1.8B |
| EPS | $3.12 | $5.66 | $-5.87 | $8.72 | $-27.18 | $28.36 |
| Free Cash Flow | -21M | 81M | 384M | 366M | 820M | 1.7B |
| ROIC | 4.3% | 7.3% | 1.8% | 11.0% | -15.6% | 27.3% |
| Gross Margin | 14.5% | 15.4% | 15.5% | 16.3% | 15.6% | 20.1% |
| Debt/Equity | 1.71 | 2.39 | 2.47 | 3.06 | 3.26 | 1.08 |
| Dividends/Share | $4.02 | $5.30 | $7.00 | $7.00 | $7.00 | $5.45 |
| Operating Income | 672M | 838M | 143M | 1.0B | -1.1B | 2.3B |
| Operating Margin | 4.4% | 5.4% | 0.9% | 5.2% | -5.4% | 10.7% |
| ROE | 4.3% | 11.8% | -12.8% | 20.5% | -42.3% | 40.8% |
| Shares Outstanding | 65M | 56M | 55M | 55M | 56M | 63M |
WHIRLPOOL CORP /DE/ passes 1 of 9 quality checks, indicating weak fundamentals.
WHIRLPOOL CORP /DE/ trades at 6.6x trailing earnings, compared to its 15-year median P/E of 10.8x, suggesting it is currently Fair relative to its historical range. On a free-cash-flow basis, the stock trades at 25.9x vs a median of 12.6x. The company's 5-year average ROIC is 6.4% with a gross margin of 16.6%. Total shareholder yield (dividends) is 10.8%. At current prices, the estimated annualized return to fair value is -15.7%.
WHIRLPOOL CORP /DE/ (WHR) has a net profit margin of 2.0%. This is a modest margin.
WHIRLPOOL CORP /DE/ (WHR) generated $81 million in free cash flow in its most recent fiscal year. Positive free cash flow supports dividends, buybacks, and debt reduction.
WHIRLPOOL CORP /DE/ (WHR) has a debt-to-equity ratio of 2.39. This indicates higher leverage, which may increase financial risk.
WHIRLPOOL CORP /DE/ (WHR) reported earnings per share (EPS) of $5.66 in its most recent fiscal year.
WHIRLPOOL CORP /DE/ (WHR) has a return on equity (ROE) of 11.8%. This indicates moderate shareholder returns.
WHIRLPOOL CORP /DE/ (WHR) has a 5-year average gross margin of 16.6%. This lower margin is typical of capital-intensive or commodity businesses.
The Ledger Terminal provides 18 years of financial data for WHIRLPOOL CORP /DE/ (WHR), sourced directly from SEC EDGAR filings. This includes income statements, balance sheets, cash flow statements, and key financial ratios.
WHIRLPOOL CORP /DE/ (WHR) has a book value per share of $48.52, based on its most recent annual SEC filing.
Based on recent SEC filings and earnings disclosures, Management expects MDA North America profitability to recover in 2026 through bold pricing actions announced in April and accelerated cost takeout initiatives, with new product launches including UV Clean technology and refreshed product lines expected to drive share gains and price-mix improvements. The company anticipates a less promotional environment as the industry normalizes from the intense promotional pressure experienced in early 2026, supported by structural inventory optimization and manufacturing footprint improvements expected to deliver approximately $135 million in annualized EBIT benefits. SDA Global is expected to continue delivering strong performance with sustained momentum from new products and direct-to-consumer growth, while MDA Latin America is anticipated to regain momentum as economic conditions stabilize. Management remains focused on debt reduction, with plans to pay down more than $900 million in 2026, and has paused the quarterly dividend to preserve financial flexibility during the challenging operating environment.
Based on recent SEC filings and earnings calls, WHIRLPOOL CORP /DE/ (WHR) has provided the following forward guidance: Revenue growth (like-for-like basis): approximately 1.5% (FY2026); Full-year EBIT margin: approximately 4% (FY2026); Free cash flow: more than $300 million or approximately 2% of net sales (FY2026); Ongoing earnings per share: $3.00-$3.50 (FY2026); Price mix impact: 150 basis points (FY2026), plus 8 additional metrics.
| MDA North America EBIT margin | approximately 4% | FY2026 |
| Debt paydown | more than $900 million | FY2026 |
| Capital expenditures | approximately $400 million | FY2026 |
Revenue growth (like-for-like basis) (FY2026): “On a like-for-like basis, we expect revenue growth of approximately 1.5% in 2026 due to our revised expectations for the North American industry.”
Full-year EBIT margin (FY2026): “we expect approximately 70 basis points of ongoing EBIT margin contraction to a full-year EBIT margin of approximately 4%.”
Free cash flow (FY2026): “Free cash flow is expected to deliver more than $300 million or approximately 2% of net sales, driven by significant structural inventory optimization.”
Ongoing earnings per share (FY2026): “We expect full-year ongoing earnings per share of $3.00-$3.50.”
Price mix impact (FY2026): “We have updated our expectation of price mix to 150 basis points, reflecting the current impact of collapsed consumer sentiment, offset by the impact of our bold pricing actions announced in April.”
Net cost takeout (FY2026): “Net cost takeout reflects the expectation of delivering more than $150 million, supported by our accelerated cost actions.”
Raw materials impact (FY2026): “combined with the inflation of base metals and resins, we have updated our expectations to approximately 75 basis points of negative impact from raw materials.”
Tariff impact (FY2026): “We expect approximately 175 basis points of negative impact from the tariff announced in 2025 and updated in April 2026.”
No recent press releases.