A Business at a Glance
0 of 1 daily views used (1 remaining). Sign up free for +5 more daily views (6 total), or try AAPL for a full preview.
HARTE HANKS INC
HHS
$18M
Mkt Cap
$2.39
+3.02%
HARTE HANKS INC (HHS) has a 5-year average return on invested capital (ROIC) of 9.9%. This is below average and may indicate limited pricing power.
HARTE HANKS INC (HHS) has a market capitalization of $18M. It is classified as a small-cap stock.
HARTE HANKS INC (HHS) does not currently pay a regular dividend.
HARTE HANKS INC (HHS) operates in the Services-Direct Mail Advertising Services industry, within the Industrials sector.
HARTE HANKS INC (HHS) reported annual revenue of $160 million in its most recent fiscal year, based on SEC EDGAR filings.
HARTE HANKS INC (HHS) has a net profit margin of -0.5%. The company is currently unprofitable.
HARTE HANKS INC (HHS) generated $-4 million in free cash flow in its most recent fiscal year. Negative free cash flow may indicate heavy investment or operational challenges.
Harte Hanks, Inc., together with its subsidiaries (“Harte Hanks,” “Company,” “we,” “our,” or “us”) is a global Business Experience Outsourcing company. We operate at the intersection of data, marketing , sales, customer care, fulfillment, and logistics integrating front office revenue growth and customer experience operations with back office execution to deliver measurable business outcomes. With offices in North America, Asia-Pacific and Europe, we serve leading global brands enabling them to design, activate and optimize the full customer and product lifecycle. We are the successor to a newspaper business started by Houston Harte and Bernard Hanks in Texas in the early 1920s. We were incorporated in Delaware on October 1, 1970. In 1972, Harte Hanks went public and was listed on the New York Stock Exchange (“NYSE”). We became a private company in a leveraged buyout in 1984, and in 1993 we again went public and listed our common stock on the NYSE.
| Metric | TTM | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|---|
| Revenue | 160M | 160M | 185M | 191M | 206M | 195M |
| Net Income | -811K | -811K | -30M | -1.6M | 35M | 13M |
| EPS | $-0.11 | $-0.11 | $-4.15 | $-0.21 | $4.75 | $1.76 |
| Free Cash Flow | -4.5M | -4.5M | -6.7M | 7.7M | 23M | -4.8M |
| ROIC | 0.8% | 1.5% | 11.0% | 17.4% | 13.3% | 6.2% |
| Gross Margin | 17.0% | 17.0% | 15.8% | 14.9% | 19.4% | 14.7% |
| Debt/Equity | 1.09 | 1.09 | 1.13 | 1.44 | 1.18 | -0.20 |
| Dividends/Share | $0.00 | - | - | - | - | - |
| Operating Income | 386K | 386K | 2.1M | 3.4M | 15M | 7.6M |
| Operating Margin | 0.2% | 0.2% | 1.1% | 1.8% | 7.3% | 3.9% |
| ROE | -4.0% | -3.8% | -145.8% | -8.1% | 188.2% | -32.4% |
| Shares Outstanding | 7M | 7M | 7M | 7M | 7M | 7M |
| Metric | |||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Income Statement | |||||||||||||
| Revenue | 499M | 444M | 404M | 384M | 285M | 218M | 177M | 195M | 206M | 191M | 185M | 160M | 160M |
| Gross Margin | 58.9% | 11.9% | 51.3% | 52.2% | 51.1% | 4.1% | 8.6% | 14.7% | 19.4% | 14.9% | 15.8% | 17.0% | 17.0% |
| R&D | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| SG&A | 253M | 233M | 245M | 230M | 164M | 24M | 22M | 18M | 22M | 21M | 23M | 22M | 22M |
| EBIT | 25M | -198M | -54M | -41M | -26M | -22M | -11M | 7.6M | 15M | 3.4M | 2.1M | 386K | 386K |
| Op. Margin | 5.1% | -44.6% | -13.3% | -10.6% | -9.1% | -9.9% | -6.0% | 3.9% | 7.3% | 1.8% | 1.1% | 0.2% | 0.2% |
| Net Income | 24M | -171M | -131M | -42M | 15M | -27M | -2.2M | 13M | 35M | -1.6M | -30M | -811K | -811K |
| Net Margin | 4.8% | -38.5% | -32.4% | -10.9% | 5.2% | -12.3% | -1.2% | 6.5% | 17.2% | -0.8% | -16.4% | -0.5% | -0.5% |
| Non-Recurring | 0 | 200M | 41M | 35M | 207K | 17M | 10M | 6.6M | 0 | 5.7M | 4.0M | 1.8M | 1.8M |
| Returns on Capital | |||||||||||||
| ROIC | 4.2% | -56.5% | -120.6% | -31.2% | -20.8% | -19.6% | -8.9% | 6.2% | 13.3% | 17.4% | 11.0% | 1.5% | 0.8% |
| ROE | 7.1% | -73.2% | -183.2% | 261.8% | -55.3% | 77.7% | 4.3% | -32.4% | 188.2% | -8.1% | -145.8% | -3.8% | -4.0% |
| ROA | 3.6% | -32.3% | -41.7% | -24.3% | 11.6% | -22.7% | -1.9% | 11.1% | 31.1% | -1.3% | -27.0% | -0.8% | -0.9% |
| Cash Flow | |||||||||||||
| Op. Cash Flow | 26M | 33M | 15M | -31M | -9.2M | 12M | -7.8M | -1.8M | 29M | 10M | -3.0M | -1.7M | -1.7M |
| Free Cash Flow | 17M | 25M | 7.9M | -36M | -13M | 9.2M | -11M | -4.8M | 23M | 7.7M | -6.7M | -4.5M | -4.5M |
| Owner Earnings | 9.2M | 15M | -435K | -44M | -17M | 5.7M | -12M | -5.8M | 24M | 4.8M | -9.3M | -6.5M | -6.5M |
| CapEx | 9.1M | 7.9M | 6.7M | 5.7M | 4.2M | 2.9M | 2.7M | 3.0M | 5.8M | 2.8M | 3.7M | 2.8M | 2.8M |
| Maint. CapEx | 13M | 12M | 12M | 11M | 7.5M | 5.3M | 3.6M | 2.6M | 2.7M | 4.2M | 4.4M | 4.5M | 4.5M |
| Growth CapEx | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 487K | 3.1M | 0 | 0 | 0 | 0 |
| D&A | 13M | 12M | 12M | 11M | 7.5M | 5.3M | 3.6M | 2.6M | 2.7M | 4.2M | 4.4M | 4.5M | 4.5M |
| CapEx/OCF | 44.1% | 23.8% | 45.9% | N/A | N/A | 23.9% | N/A | N/A | 20.1% | 26.8% | N/A | N/A | 0.0% |
| Capital Allocation | |||||||||||||
| Dividends Paid | 21M | 21M | 5.3M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Dividend Yield | 5.3% | 65.1% | 43.0% | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Share Buybacks | 7.4M | 4.6M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2.4M | 0 | 0 | 0 |
| Buyback Yield | 2.0% | 2.2% | N/A | N/A | N/A | N/A | N/A | N/A | N/A | 4.6% | N/A | 0.0% | 0.0% |
| Stock-Based Comp | 4.0M | 5.4M | 2.7M | 2.7M | 581K | 1.1M | 764K | 1.5M | 2.4M | 1.4M | 1.9M | 258K | 258K |
| Debt Repayment | 15M | 18M | 354M | 30M | 9.0M | 807K | 1.6M | 17M | 5.0M | 0 | 0 | 100K | 100K |
| Balance Sheet | |||||||||||||
| Net Debt | 29M | 61M | -46M | -8.4M | -6.7M | 11M | -2.3M | -6.9M | 12M | 10M | 15M | 17M | 17M |
| Cash & Equiv. | 53M | 17M | 46M | 8.4M | 21M | 28M | 29M | 12M | 10M | 18M | 9.8M | 5.6M | 5.6M |
| Long-Term Debt | 64M | 74M | 0 | 0 | 14M | 19M | 22M | 5.0M | 0 | 4K | 625K | 461K | 461K |
| Debt/Equity | 0.25 | 0.55 | 0.00 | 0.00 | -0.74 | -0.78 | -0.51 | -0.20 | 1.18 | 1.44 | 1.13 | 1.09 | 1.09 |
| Interest Coverage | 8.9 | -39.5 | -15.6 | -136.2 | -130.2 | -24.0 | -15.1 | 15.3 | 50.4 | 16.8 | 67.5 | 7.0 | 7.0 |
| Equity | 327M | 140M | 2.7M | -35M | -19M | -50M | -53M | -25M | 19M | 20M | 22M | 21M | 21M |
| Total Assets | 644M | 414M | 213M | 131M | 125M | 110M | 119M | 108M | 120M | 123M | 102M | 92M | 92M |
| Total Liabilities | 318M | 274M | 211M | 165M | 144M | 160M | 173M | 133M | 101M | 103M | 80M | 71M | 71M |
| Intangibles | 2.3M | 4.1M | 3.3M | 2.6M | 0 | N/A | N/A | 0 | 3.5M | 2.8M | 563K | 370K | 370K |
| Retained Earnings | 1.2B | 974M | 837M | 795M | 813M | 798M | 796M | 811M | 846M | 845M | 815M | 814M | 814M |
| Working Capital | 77M | 209M | 45M | 36M | 51M | 34M | 39M | 33M | 23M | 17M | 18M | 16M | 16M |
| Current Assets | 201M | 307M | 149M | 103M | 105M | 79M | 86M | 75M | 66M | 65M | 54M | 46M | 46M |
| Current Liabilities | 124M | 98M | 105M | 67M | 54M | 46M | 47M | 42M | 44M | 48M | 35M | 30M | 30M |
| Per Share Data | |||||||||||||
| EPS | 3.80 | -277.30 | -212.90 | -67.60 | 2.38 | -4.26 | -0.34 | 1.76 | 4.75 | -0.21 | -4.15 | -0.11 | -0.11 |
| Owner EPS | 1.45 | 25.09 | -0.71 | -71.01 | -2.75 | 0.90 | -1.90 | -0.81 | 3.18 | 0.64 | -1.27 | -0.88 | -0.88 |
| Book Value | 51.74 | 227.64 | 4.32 | -55.93 | -3.07 | -7.91 | -8.25 | -3.45 | 2.52 | 2.66 | 2.97 | 2.78 | 2.78 |
| Cash Flow/Share | 4.12 | 54.00 | 23.72 | -49.74 | -1.47 | 1.93 | -1.22 | -0.25 | 3.86 | 1.40 | -0.41 | -0.24 | 0.50 |
| Dividends/Share | 3.40 | 34.00 | 8.50 | 0.00 | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | 0.00 |
| Shares Out. | 6.3M | 0.6M | 0.6M | 0.6M | 6.3M | 6.3M | 6.4M | 7.2M | 7.5M | 7.5M | 7.3M | 7.4M | 7.4M |
| Valuation | |||||||||||||
| P/E Ratio | 17.9 | N/A | N/A | N/A | 1.1 | N/A | N/A | 4.4 | 2.4 | N/A | N/A | N/A | -21.7 |
| P/FCF | 25.4 | 0.8 | 1.1 | N/A | N/A | 2.4 | N/A | N/A | 3.7 | 6.7 | N/A | N/A | N/A |
| EV/EBIT | 11.2 | N/A | N/A | N/A | N/A | N/A | N/A | 6.4 | N/A | N/A | N/A | N/A | 89.2 |
| Price/Book | 1.3 | 1.5 | 34.0 | N/A | N/A | N/A | N/A | N/A | 4.5 | 2.6 | 1.8 | N/A | 0.9 |
| Price/Sales | 0.7 | 0.7 | 0.3 | 0.2 | 0.2 | 0.1 | 0.1 | 0.2 | 0.4 | 0.3 | 0.3 | N/A | 0.1 |
| FCF Yield | 3.9% | 12.4% | 8.7% | -62.0% | -82.9% | 42.3% | -62.9% | -8.6% | 27.3% | 15.0% | -17.1% | N/A | -25.5% |
| Market Cap | 430M | 205M | 90M | 59M | 16M | 22M | 17M | 56M | 84M | 51M | 39M | 0 | 18M |
| Avg. Price | 63.68 | 52.94 | 19.96 | 11.81 | 8.28 | 3.17 | 2.42 | 5.79 | 10.06 | 7.63 | 7.31 | 0.00 | 2.39 |
| Year-End Price | 68.03 | 33.29 | 14.70 | 9.50 | 2.58 | 3.46 | 2.60 | 7.83 | 11.29 | 6.83 | 5.38 | 0.00 | 2.39 |
HARTE HANKS INC passes 2 of 9 quality checks, indicating weak fundamentals.
The company's 5-year average ROIC is 9.9% with a gross margin of 16.4%. At current prices, the estimated annualized return to fair value is +12.6%.
HARTE HANKS INC (HHS) has a debt-to-equity ratio of 1.09. This indicates moderate leverage.
HARTE HANKS INC (HHS) reported earnings per share (EPS) of $-0.11 in its most recent fiscal year.
HARTE HANKS INC (HHS) has a return on equity (ROE) of -3.8%. A negative ROE may indicate losses or negative equity.
HARTE HANKS INC (HHS) has a 5-year average gross margin of 16.4%. This lower margin is typical of capital-intensive or commodity businesses.
The Ledger Terminal provides 17 years of financial data for HARTE HANKS INC (HHS), sourced directly from SEC EDGAR filings. This includes income statements, balance sheets, cash flow statements, and key financial ratios.
HARTE HANKS INC (HHS) has a book value per share of $2.78, based on its most recent annual SEC filing.